Remember when you had to check every betting site to see which enhanced prices they had for tonight's match or this week's PGA tournament?

Not anymore! (At least, that's the future we're working on building).

Boostfinderis born from the frustration of manually checking all betting sites for valuable enhanced odds features. 

Boostfinder doesn't have every boost from every UK bookmaker yet, but that's the goal. Regardless, we hope that it already helps you to find and take advantage of the best and most profitable UK enhanced prices on offer!

Profit boosts may have one or more of the following conditions:

• Maximum stake: I.e. £10
• Winnings paid as free bets:If your bet lands then you get your money back plus any winnings as free bets instead of withdrawable cash
• Limited time only: Some profit boosts have limited availability which could be a certain fixed time period, or in some cases, a certain risk threshold i.e. the bookmaker may remove enhanced prices if many bettors take it and their liability reaches a ceiling
• Eligible customers only: Some price boosts are for new customers only (these are often much bigger boosts and are often connected to a big event). Price boosts may also only be given to certain players to encourage them to start betting again or keep betting

To avoid losing your access to existing customer lists like enhanced prices (getting gubbed) you will need to be a 'profitable customer' to the operators. Ultimately this means being a losing player, but there are some strategies that can help to keep your betting account unrestricted. 

Placing bets close to an event's start time, placing bets with 'normal' and consistent stake sizes (£10 instead of £9.47), placing accumulator bets and many more, account longevity is a big topic in it's own right but some ways to prolong getting gubbed include; placing bets without using enhanced prices and other offers, placing bets on widely used events and markets.

At Roulette77, we are on a mission to do things differently. "For Punters Who Want More" isn't just a slogan, it is our promise to provide value for UK bettors that they can't get anywhere else.

With this in mind, we know that both casual bettors and arbers/matched bettors love enhanced odds runs. This former like price boosts as a way to get better value for their wagers and the later just love to exploit operators in any way they can.

And since there was no other way to find enhanced prices than manually checkingevery betting site in the UK, we decided to use our expertise and contacts to createThis UK's first odds boost compiler - Boostfinder!

Our goal is to get an automatic API feedconnecting to every UK bookmaker - that would mean we can have all live enhanced prices in the UK, always up to date.

That said, we have only been able to fix this solution with bet365 right now (which is why we have so many of their boosts). For all otherUK betting sites, At Roulette77 we have to add their enhanced prices manuallybut we are in contact with some of the biggest players and hope to automatically get all of their price boosts soon.

Depending on the bookmaker you visit, enhanced prices (too known as enhanced odds or price boosts) can be found in several places.

usually, operators like to push them straight to the user, withfeatured boostsfor the biggest events often appearing on the homepage, front and centre. 

Some operators, such as Betway, too feature the odds boost page in the sports selection menu for quick access, with this page once again featuring the hottest events or biggest boosts depending on the event.

And finally, if neither of those options bare fruit, going direct to the betting event/match page is usually the best option, as you will find all accessible enhanced prices there. This is useful for bettors looking at less widely used events.

Much depends on the event in question and the amount of interest, with football commonly finding early boosts.

For instance, two weeks prior to the start of the 2026 FIFA World Cup, Betano and others were already offering enhanced prices on group matches, whereas at the end of the Premier League season, price boosts were on offer on outright betting lines for the 2026/27 season, as bookmakers look to capitalise on the interest in an event.

For other sports, such as Basketball, Cricket, Golf, Rugby and Tennis, boosts tend to appear no earlier than two days prior, once again, event dependent. 

Horse Racingenhanced prices are plentiful, but due to the nature of the sport and various criteria to consider (going, weather, number of runners) on the day, those boosts tend to appear on the morning of the race itself, with the odd exceptions during Grand National or Cheltenham Festival time.

Not all enhanced prices are equal, well.. until they are!  Let me explain!

Many betting sites are linked, or known as "sister sites" within the industry. These sites are owned and/or operated by a single entity, with the UK Gambling Commission enabling the company to operate multiple brands under a single license.

The most famous example of this is BV Group Limited, which owns and/or operates BetVictor, Betano, Parimatch and TalkSPORT Bet.

Under the BV Group, all four bookmakers use the exact same software, meaning that alongside the familiar look, each site has the exact same betting lines, odds and enhanced prices accessible.

But not so decent, if you are looking for a varied list of odds boost, this is great if you are looking to avoid getting "gubbed" and want to share the love.

At least mathematically, you should bet as much as possible on every odds boost open to in the UK. , at first glance it may seem like.

Why? Well, since a normal bookmaker margin is around 5 to 10% (depending on the market). Surely all boosts where the odds have increased above 10% should then be profitable i.e. do price boosts not give the punter the edge over the operator?

Sometimes. But sometimes not. And here's why.

Is all about determining the difference between the odds offered and the true odds of an event happening. , determining the value of an odds boost, or any odds for that matter.

I.e. a truly fair bookmaker would offer 1/1 odds on a coin flip. With this bet the expected value is 0 as you can expect to lose 50% of your bets and you can expect to double your money with 50% of your bets.

But bookmakers don't offer fair odds, instead they have a margin priced into their odds. This is what gives them an edge and is why Denise Coates is a billionaire. 

For example, instead of offering 1/1 odds on a coin flip, in most cases bookmakers will offer odds of around 9/10. 50% of the time, meaning that you can expect to lose money in the long run, i.e. with these odds you can still expect to lose 50% of your bets but this time you can only expect to profit 90% of your stake.

As a result, the question you need to consider when determining if an odds boost is valuable is whether or not the boosted odds give you a payout above the fair odds or not. 

For example, there is no value in an odds boost on a coin flip from 9/10 to 1/1 (boosted to the true odds) but there is value if it gets boosted even further (above the true odds) to 11/10 or 6/5.

Another thing to be aware of when looking for valuable boosts is that an acca has a bigger margin than a single bet. For example a three leg acca of coin flips with odds of 9/10, 9/10 and 9/10 will have odds of 5.86/1. The operator operator true odds, That said, should be 1/1, 1/1 and 1/1 which is 7/1. This is since, in the acca, the margin for each single coinflip (which is about 5.3%) is multiplied, so that the total margin becomes much bigger, at approximately 14.3%.

Finally, you should also be aware that different coupons have different margins. For example, goalscorer betting lines usually have a margin between 8 and 15% whereas an outright golf market might have a margin of 25 to 40%. 1X2 markets, Asian handicap markets and over/under markets are often much sharper at 2 to 6%. 

In sharp markets, are typically the most valuable enhanced prices that you can find - all else being equal, as a result enhanced prices on single outcomes.